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Have you ever uttered any of these statements? “I don’t think my services are worth more than I charge.” “My patients can’t afford to pay more.” “My prices are in line with everyone else in my area.” “I literally can’t see any more people; I’m so busy.” “I only changed my price recently/I change my […]
MSK Appointment Pricing Strategies Read More »
An entire industry is beholden to the ideas of thought leaders and gurus, moving slowly from one gimmicky quick fix to another. Sound familiar? Is that MSK healthcare I’m talking about? Or healthcare marketing? It’s both. About 18 months ago, I took a leap into the dark and decided on a career change from physiotherapy
Evidence Based Physio Requires Evidence Based Marketing Read More »
HMDG attended this year’s Therapy Expo for the first time as an exhibitor. It turned out to be a better event than we had expected, and it was great to meet so many of our customers and friends face to face, as well as having socials with the team. It was also fab to see people
Therapy Expo 23 – The Good and The Bad Read More »
Lead generation as a marketing technique has become more and more prevalent in the healthcare sector over the past few years. Let’s look at what it is, how it works, why, in the main, healthcare clinics should stay well clear of it. What is a lead? In marketing terms, a lead refers to a person
Can we please stop talking about leads? Read More »
In this article we’re going to cover: “Marketing is too expensive”! What the most successful clinics spend on their marketing Marketing costs too much: This is one of the most common things we hear from clinic owners. “That’s very expensive” or “I can’t afford that”. Generally they don’t actually mean it, it’s a little like
MSK Marketing. How much should the average MSK clinic spend on marketing in 2024? Read More »
If you’re a healthcare business owner of any kind and you want greater engagement with your social media or social media ads, one of the most important things to get right is image sizing. It’s also one of the biggest mistakes people make and something that’s continually overlooked. Even major businesses like the BBC still
How to increase social media engagement for your healthcare clinic Read More »
5 Free Tips for Marketing your Physiotherapy or Chiropractic. At HMDG we run marketing for hundreds of clinics, it’s our speciality and we spend, well, every day looking at numbers, data points, metrics and what works for clinics and what doesn’t. Working with physiotherapists, chiropractors, podiatrists and so on day in and day out, we
5 Free Tips for Marketing your Healthcare Clinic Read More »
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We're so sorry to hear that you aren't happy with our service. Your feedback is really important to us and we do all we can to make sure we are constantly improving. Please leave your feedback for us below and we'll get back to you to see what we can do to resolve any issues you may have.
We're so sorry to hear that you aren't happy with our service. Your feedback is really important to us and we do all we can to make sure we are constantly improving. Please leave your feedback for us below and we'll get back to you to see what we can do to resolve any issues you may have.